Corporate Citize ...
Syndicate content
Blog 02. July 2013 | 0 Comments

Following the Letter versus the Spirit of the Law

While progressive companies like Unilever, Nestlé, Danone, and others have been “leading the pack” with innovative and profitable CSR strategies, the news of late has also highlighted less salutary backward business behavior.  Consider several cases where companies have hewed to the “letter” of the law, but seemingly ignored its spirit. Network:  Global Network for Corporate Citizenship [more]

Using Internal Marketing to Engage Employees in Corporate Responsibility
Prof. David Grayson M. Isabel Sanchez-Hernandez , 2010
Blog 01. September 2011 | 0 Comments

Are Companies Good Citizens?

By Bradley Googins and Philip Mirvis With the sniping and gridlock around raising the federal debt ceiling, job creation stalled, and 401ks in free fall, a question to consider is:  What does this all have to do with corporate citizenship? Amidst this turmoil, American business has mostly sat on the sidelines, or lobbied behind the scenes, but been more observer than public participant in the issues of the day. Meanwhile, corporate profits are swelling and companies rest atop piles of cash (reportedly Apple has more in reserve than the U.S. Treasury). The analysts say that business is waiting for more stability, security, and certainty before it invests its considerable reserves. That may be sound economic strategy for a company, but it is surely harmful to the country. So, what are the responsibilities of business as a good citizen when it comes to investing in the nation? Network:  Global Network for Corporate Citizenship [more]