Stakeholder Enga ...
2009
Neil Jeffery

Stakeholder Engagement: A Road Map to Meaningful Engagement

When organisations do engage successfully it can be a win-win for business and society. This guide seeks to identify, explore and elaborate the essential elements of meaningful relations and the concomitant internal environment in an organisation that most enhances its ability to obtain value from NGO and community stakeholder relationships. The guide is designed to provide strategic advice to senior executives who shape and lead institutional policy towards stakeholders, and practical guidance and case studies to operational managers who engage regularly with stakeholders.
 
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