GERN: Mapping St ...
2009
GERN Publication

GERN: Mapping Stakeholder Landscapes - The influence and impact of global stakeholders.

The expectations and the voice of stakeholders do have a growing influence on corporate citizenship. However, number and type of stakeholders, and their respective influence and opinions about business conduct, differ from one country to the next. That is why, the approaches firms take to corporate citizenship and the nature of it will differ as well. That is the thesis, the new GERN report “Mapping Stakeholder Landscapes” comes up with. CCCD participated in this research as a member of GERN and gave input on the stakeholder landscape concerning corporate citizenship in Germany.