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Member Publications

Member Publications

Selected publications of GNCC-members.

  1. How to Identify a Company’s Major Impacts – and Manage Them
    Doughty Centre, Cranfield School of Management, 2012

    This guide had been written to distil the learning from working with different organisations on identifying and managing their impacts – a task at the heart of CR. The intention is to show business leaders how to steer their organisations onto a successful and acceptable course so that Social... [more]

    Philip Mirvis, 2012

    This article looks at the relevance of corporate social responsibility (CSR) for engaging employees, including its impact on their motivation, identity, and sense of meaning and purpose. It explores three different ways that companies engage their employees through CSR: a transactional approach,... [more]

  3. Re-booting capitalism: the action agenda for business
    Prof. David Grayson with Melody McLaren, 2012

    There are roles for companies and government in devising the future of capitalism   US intelligence describes the world today as “VUCA” – volatile, unpredictable, complex and ambiguous. Any reader reflecting on the big issues facing businesses, governments and civil society... [more]

  4. Comments- Havard Business Review
    Dr. Mark Esposito, 2012

    Mark Esposito is Professor of Management for Grenoble School of Management in France and member of the faculty at Harvard University Extension School. He directs the Lab-Center for Competitiveness in affiliation with the ISC Center of Prof. Michael Porter at Harvard Business School. Here you find a... [more]

  5. Corporate Social Responsibility: Isn’t it an Environmental Paradox?
    Dr. Mark Esposito, 2011

    In today’s corporate environment a large number of companies are racing towards the highest possible marks on goodwill and Corporate Social Responsibility (CSR) initiatives with little attention being paid to the phenomenon outside of its commoditised boundary of philanthropic good behaviour... [more]

  6. The Role of Learning Organizations in the growing Discussion on Social Responisibility
    Dr. Mark Esposito, 2009

    What is the debate on Learning Organizations all about? In this paper we propose to demonstrate that the necessity to adapt to the socio-economic changes that have been transforming the way we think, live, learn and work over the last twenty years, makes of learning a condition of survival for any... [more]

  7. A Guide to Corporate Social Responsibility in China
    AmChamShanghai, 2008

    Corporate social responsibility (CSR), or corporate citizenship, is at the forefront of business initiatives for organizations in China today. The mission of the AmCham Shanghai Corporate Social Responsibility (CSR) program is to inspire, encourage and facilitate corporate social responsibility... [more]

  8. Global problems demand more urgency from business - building the enabling environment for responsible business
    Prof. David Grayson, 2009

    Just increasing the quality and extent of Corporate Responsibility at current speeds is not going to work: the world will be over-taken by a range of critical problems such as Climate Change, food scarcity, and population growth, worldwide terror based on religion, unsustainable production &... [more]

  9. Corporate Responsibility Champions Network: A ‘How to’ Guide
    Doughty Centre, 2009

    This guide aims to show the what, why, and how of a CR champion and related networks. CR champions are emerging as a powerful tool available for embedding CR philosophy into an organisation, proving critical in the process of embedding CR. They play a strategic role, committed to causing change and... [more]

  10. The second Half : Ageing, Entrepreneurship & Sustainability
    Prof. David Grayson
    John Elkington etal
    , 2010

    The name of the Program, co-evolved by Volans, Cranfield University’s Doughty Centre for Corporate Responsibility and Accenture, refers to the second half of the human life-span—on the basis that in the developed countries the traditional “three score and ten” is stretching... [more]